18 Jul YuuZoo Corporation and MT2 Launch Mobile Content Channels in 20 Countries in the Middle East and North Africa

YuuZoo MT2

YuuZoo Corporation, the leading mobile media and payments group with registered users in 164 countries, and MT2, the leading mobile VAS company in the Middle East, today announced that they starting in July 2010 jointly will launch YuuZoo’s targeted mobile content and social network channels in 20 countries in the Middle East and North Africa.

Said Ron Creevey, YuuZoo Founder & President :”We are extremely happy to be working with MT2 in the very exciting and fast-growing Middle East & North Africa region. MT2 is the regions undisputed leader in mobile VAS. They will offer their existing user base of more than 25 million people at vast range of our personalised mobile content channels. We are confident that consumers in the region will find our content channels, which offer age-and interest specific mobile content bundled with mobile social networks, very much to their liking”.

Said Naji Bouhabib, CEO of MT2 : “YuuZoo’s unique way of packaging and branding mobile content for all relevant age-and interest groups, bundling them with mobile social networks and enabling consumers to pay on the fly, creates a user experience where ease of use is similar to switching channels on your TV set. Their world-class content is constantly updated, while their platform recognizes the users handset and user preferences, and offers the user content tailor-made for the handset and consumption pattern. We aim to market the channels through a massive marketing campaign, targeted at our existing 25 million users as well as completely new consumers of mobile services”.

Media: To interview YuuZoo founder Ron Creevey, please contact Luke Ratcliffe at Markson Sparks! on + 61 (2) 9699 2000 / +61 414 235 801 or luke@marksonsparks.com or Max Markson on +61 412 501 601 or max@marksonsparks.com

About YuuZoo Corporation:

YuuZoo Corporation (www.yuucorp.com, www.yuuzoo.com ) operates globally, and offers more than 2 billion consumers in Asia, North America, Middle East, Africa and Europe the ability to subscribe to a wide range of content and services that they can download and use on their mobile devices. YuuZoo has developed a vertically integrated service offering where mobile content and services, mobile payments and mobile technology platforms combine to leverage off the significant growth in these sectors. YuuZoo derives its revenues from a diverse number of avenues, including:

Paid mobile content – through one-off transactions or user subscription fees;
Mobile advertising – both for advertiser supported free content, subscription channels and on-device portals;
Mobile and online payments – margin on the value of transactions processed though YuuPay;
Franchise management – upfront franchise fees and a revenue share over all franchisee content, online purchases and advertising revenues;
White label services/Application Development – through project fees and revenue share arrangements.
IPTV – distribution of partner channels through existing YuuZoo IPTV partnerships and the bundling of Ethnic based IPTV channels.

Thomas Zilliacus – Executive Chairman

Thomas Zilliacus is the chairman and a founder of Mobile FutureWorks Inc, an investment company focused on the wireless space, which currently holds app. 50% of YuuZoo’s shares. Over three decades, he has held various top management positions with global industry leaders including mobile world leader Nokia Corporation, where he has been Regional Director for the Asia-Pacific region, a market he built from scratch, Managing Director for Nokia Southeast Asia, and Senior Vice-President, Corporate Communications, with overall responsibility for Nokia’s corporate image, PR and brand. He is a board member and/or senior advisor to several leading companies in the wireless space.

Ron Creevey – Founder.

Ron Creevey started his career at Magna Data, Australia’s first Internet Service Provider, as the New South Wales Sales Manager in 1997. In 1999, he was fast tracked to Managing Director. Ron was responsible for many of Australia’s first commercial Internet links and was credited with being involved in many of the first ever major internet deals in Australia. Magna Data was purchased in 2000 by Davnet, and later sold to NTT Japan for AUS$149 million. After the sale, Ron remained on as Managing Director of Magna Data. Under Ron’s management the sales team at Magna Data signed in excess of 4000 corporate clients in Australia, making Magna Data Australia’s most successful corporate Internet Provider. In 2007, Ron Creevey co-founded YuuZoo with Thomas Zilliacus and along with Jerome Cle (CEO YuuPay) and Thomas Zilliacus created YuuPay, a majority owned entity of YuuZoo Corporation